Business Development

Generating Qualified Cold Call Sales Leads

Posted on

Step-By-Step Process Generating Qualified Cold Call Sales Leads  What if I told you that generating qualified cold call sales leads is a methodical process completely different from old way telemarketing? You would say I am out of touch with the digital age and that cold calling is dead. Harvard Business Review On-Line   Yet Harvard Business Review On-Line says this business practice is “not only alive it’s kicking and should be used by every B2B sales force.” What I’m describing is the art of generating qualified cold call sales leads with an introductory phone call…and then developing the most qualified […]

Business Development

Overlooked Sales Development Techniques

Posted on

 Why so many sales managers consider cold calling among obsolete sales development techniques Be it small firm or large multinational— most sales managers get promoted because they did a good job in sales While sales skills vary, when it comes to translating those skills into making their sales team succeed the managers follow pretty much the same playbook. Complacency And Reluctance To Experiment That playbook has many names — but complacency…also known as droning unremarkably through daily corporate life…is all too common. Have sales development techniques you want to test with your sales team? Sorry, but without top management support […]