Business Development

Tired of outsourcing sales pitch?

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What Makes My Service Different from outsourcing telemarketing services My approach is not the usual telemarketing strategy used by call centers.  I build a rapport to establish a credible business relationship over time and not with a single phone call.  Introductory cold calls. Lead nurturing real-time follow-up calls. Seamless integration with your sales process. Intelligent dialog. Comprehensive pre-sales call campaigning With follow-up calls for enhanced lead nurturing and lead tracking so you know what’s going on with each prospect and each customer.  Immediate feedback on what your customers want And how you can satisfy that need for higher customer retention. […]

Business Development

Slowly win back lost clients

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We all have lost clients — prospects you’ve spoken to or sent proposals to but never got the business. To win back lost clients always good to gently re-establish your presence with some of these clients and from there incrementally edge your way back by taking on smaller pieces of business. Letting them drift away and giving up on them for good or waiting too long before reconnecting is  all too easy to do. Also, consider that it’s more profitable to call someone who is already interested than someone who might not even need you. And with your prospects who already […]

Business to Business Lead Generation

Direct Outreach Prospecting Experiences

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No Magic Pill You learn by doing…testing your real-world experiences to learn what works…and what does not work. Same goes for direct outreach prospecting. Wrote down what I’ve learned — published on-line. Highlights… list-building…intro discovery calls…the 27 second pitch…building-out your database…getting prospects interested in meeting you…appoinments that lead to sales…lead tracking and follow-up…avoiding costly mistakes when buying any list…what sales people are too busy doing to prospect effectively. Maybe this info can help your direct outreach ROI. My toolbox for direct outreach phone prospecting Learned this in bits and pieces —- keeping what works while tossing out the bum turns that […]

Business to Business Lead Generation

Marketing Direct Remote Services

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Get help getting more stuff done! Marketing Direct remote services for your business.   Keeping your active customers engaged so they don’t drift away while also finding new clients is something we all have to do but seems there’s never enough hours in the day to get all this done. You’re probably re-tooling how you do this now that COVID-19 has moved the goal posts making what worked before a bit bumpy, to say the least. Whatever your COVID-19 game plan I thought you might be interested in some ways my Marketing Direct remote services might help you along the way. Just know it requires hands-on […]

Business to Business Lead Generation

Marketing Direct Outreach Services

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Get help getting more stuff done! Marketing Direct outreach services for your business.   Keeping your active customers engaged so they don’t drift away while also finding new clients is something we all have to do but seems there’s never enough hours in the day to get all this done. You’re probably re-tooling how you do this now that COVID-19 has moved the goal posts making what worked before a bit bumpy, to say the least. Whatever your COVID-19 game plan I thought you might be interested in some ways my Marketing Direct outreach services might help you along the way. Just know it requires hands-on […]

Business to Business Lead Generation

Covid-19 Turnaround Strategy

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What’s Your Covid-19 Turnaround Strategy? Your COVID-19 turnaround strategy probably has zoom meetings replacing your new client face to face meetings. But trade shows — and your business leads from working those shows — how are you fixing that? Plus back and forth meetings to meet and develop new clients — those were the good ole days of business travel. Whatever your COVID-19 turnaround strategy I thought you might be interested in some ways my remote direct outreach services might help you along the way. Personalized New Client Outreach Makes All The Difference On the phone your ability to bond […]

Direct Marketing

What is Marketing Direct Sales Outreach?

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Marketing Direct sales outreach is about establishing and then building trust and credibility with your customer and prospect base. It’s a process or cycle of gathering and using customer data to improve your interactions with specific targeted customers and prospects…over time and not with a single phone call. What It Will Do For You Done well, this process will boost customer engagement and loyalty, plus help your marketing and sales performance. My Marketing Direct sales outreach process was developed specifically for this type of “hands-on” high-end direct marketing process…and cannot be replicated by mass volume telemarketing. Yes, It’s a Process! But […]

Business to Business Lead Generation

Personalized CRM Phone Prospecting

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I engage your prospects on a personal level, mindful to ensure that your company’s intangible brand assests are carefully stewarded. What you need to know about my services My delivery and professional manner eliminate the stigma of  “just another telemarketing sales call”. See my video How To Speak Effectively On The Phone: What Research Shows May Surprise You  I qualify & present what you do in a very low-key almost casual way that makes for an effective two-way conversation. Amazon Effect on all B2B selling is why you need this personalized one-to-one outreach NOW more than ever. Follow-up Is Key Once a […]

Business Development

Personalized sales outreach explained

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Lead validation pre-sales call campaigning to qualify & present what you do in a low-key but very professional way.   Real-time follow-up calls to establish trust…build credibility and gain deeper, wider understanding of your customer. Lead tracking so you know what’s going on with each prospect and each customer so you can deploy data to deliver even more personalization. Immediate feedback on what your customers want and how you can satisfy that need for higher customer retention and more repeat customers. Bottom Line: The more you personalize your customer’s sales journey the more they are likely to buy from you. Well […]

Business to Business Lead Generation

Tested Business Development Outreach Process Explained

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You pick prospects you want developed…any market. VP-level executives…CEOs…IT execs…Buyers…OEM or Channel Sales Partners…System Integrators, etc. etc. Prospects you’ve met at trade shows…Customers who have drifted away…Subscribers to your newsletters or webcasts  I give you full notes & clear records of each call at all stages…plus Daily Call Outcome Reports so you can share information and adjust  tactics.  You track response and measure results How the process works FIRST PHASE: Introductory warm-cold calls to find prospects worth pursuing.  I work the phones. Weak prospects noted. Stronger candidates flagged for follow-up. SECOND PHASE: Best prospects are developed and nurtured by routine call […]