Developing New Clients Cold Calling

A series of personalized, real-time customer experience engagements for developing new clients cold calling

Developing New Clients Cold Calling

George Clay

This process for developing new clients cold calling is not one-call telemarketing.

But it works.

See for yourself with a modest trial project.

  • You pick high-end prospects you want developed…any market.
  • VP-level executives…CEOs…IT execs…Buyers…OEM or Channel Sales Part
    • Prospects you’ve met at trade shows…Customers who have drifted away…Subscribers to your newsletters or webcasts. 
    • I give you full notes & clear records of each call at all stages…plus Daily Call Outcome Reports so you can share information and adjust  tactics. 
    • You track response and measure results.

      Personalized, High-end Phone Prospecting

      Phase One:  Introductory warm-cold calls to find high-level prospects worth pursuing.

      NOTE: I do your hunting plus warm-cold calling & pre-sales qualifying with lead management & lead scoring with REAL-TIME follow-up calls for you.

      Phase Two:  Best high-level prospects are nurtured by routine call backs from me and follow-up emails from you (see my post Appointment Setting Mistake). 

      Developing New Clients Cold Calling

      Process for developing new clients cold calling

      Real-Time Follow-Up Calls are essential (see memo at right) for generating contact with high-level executives to gain trust, learning what your prospects really need and showing how your team outshines the competition.

      NOTE: Voice-mail, e-mail and social media are all effective CRM…but over-used to where their messages too often are ignored (see my post “Lazy Follow-up“).

      WHAT YOU LEARN: With real-time CRM calls you learn active selling opportunities you NEVER hear about unless your ear is on the ground!

      EXAMPLE: Vendor drops ball…you jump in to prove what YOU can do. 

      Interested?  Fill out and email this contact form. I’ll contact you within 24 hours by phone to learn what you need and see if I’m a good fit for helping you.

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        Project Details:


        Get updates on ways business development phone prospecting can help grow your business  —especially in this economy.

        Also, this Advertising Age update on B2B phone marketing.

        B2B Phone Prospecting

        Also, for further study:

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        Developing New Clients Cold Calling

        George Clay

        If you’re a growing business you cannot afford to miss these simple but effective sales development techniques. Go ahead and subscribe now!

        It’s not Glamorous! But small business owners like the RESULTS they get with my business development phone prospecting. 
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    Category: Direct Marketing

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