Business to Business Lead Generation

Finding Raisins in Your Raisin Bread

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Those raisins are your best qualified prospects…those most likely to purchase. Where you find these gems is in your raisin bread —- That’s your database or prospect list or referrals you get from customers or friends or wherever you go for leads you think worthwhile. But finding those prize raisins —- no easy task. That’s the filtering process. And no matter what kind of raisin bread (database…prospecting list…referral network, etc.., etc.) you are digging into you will need time and plenty of work to find and then develop those best qualified prospects. Building Your Prospect List Which brings up an earlier post — Toolbox for building […]

Business Development

New Client Phone Prospecting Explained

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Marketing Direct New Client Phone Prospecting Explained My new client phone prospecting is highly personalized. I win trust and confidence in a professional yet informal way that elevates each sales call into friendly interactive conversation. Introductory discovery calls. I’ll work your prospect list with introductory calls that qualify each prospect and see if your business is a good fit for what they need.If they’re interested, you follow-up with a detailed email explaining what you can do for them. From there my follow-up calls continue to qualify their interest and move the sales process forward. New Client Phone Prospecting Process. I speak directly […]

B2B Lead List

Business Development Database Building

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Business Development Database Building Start building your database by picking prospects you want developed. I do your hunting plus warm-cold calling & pre-sales qualifying with lead management & lead scoring with REAL-TIME follow-up calls for you. I give you full notes & clear records of each call at all stages…plus Daily Call Outcome Reports so you can share information and adjust  tactics. You track response and measure results. Quality Business Development Database Building Begins With You Educating Me About Your Customers. From you I learn about your customers —- what they want and expect from you vs. what your competitors […]

Business Development

Find New High-end Clients

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Can You Find New High-end Clients Prospecting By Phone? How does your business find new high-end clients? With online marketing and cloud-related media making headlines, there’s a very responsive marketing platform you may have overlooked.  What I’m talking about is phone prospecting — a tested direct marketing medium for getting and keeping customers. You might call it “old school” but phone prospecting — like social media marketing — can be an engaging and interactive medium….enabling you to find new high-end clients and develop them — over time — into becoming your customer. The Personal Touch The secret is making your calls with a […]

Business Development

Introductory New Client Prospecting Calls

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Would you  like to broaden your relationship with customers and potential customers via phone based introductory new client prospecting calls that enhances the perception of your business while driving revenue and boosting sales in ways you can track and measure? Consider a new client prospecting test with me personally prospecting for you. You monitor results and see for yourself which sales leads are turning into prospects you want to pursue…and which ones are duds. This is NOT one call telemarketing. It’s a methodical process that establishes good rapport…forwards the sales process…and gently prods the prospect to becoming involved with your company. It […]

Business Development

Successful Business Development Prospecting Technique

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 Why sales managers overlook this successful business development prospecting technique Be it small firm or large multinational— most sales managers get promoted because they did a good job in business development. While sales skills vary, when it comes to translating those skills into making their sales team succeed the managers follow pretty much the same playbook. Complacency And Reluctance To Experiment That playbook has many names — but complacency…also known as droning unremarkably through daily corporate life…is all too common. Have a business development technique you want to test with your sales team? Sorry, but without top management support and […]

Business Development

Business Development Cold Calling Tips

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Effective business development cold calling is a skill—one that can be learned, honed, perfected. Here are five effective business development cold calling tips I want you to try. Not all at once, but one here, one there. Be patient… stick with my strategy. You’ll see positive results…especially with your new customer cold calling.  Questions? Email or call me. I’ll do my best to help you. And please…send me your feedback once you give those tips a try.  Never “Wing It”. Always use a script. It keeps repetitions, omissions and improper sequencing out of your pitch. They spell trouble when cold calling new customers. Keep It […]

Business Development

Removing Pain from Cold Call Phone Prospecting

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To make your prospecting easier and way less stressful here are five tips I think you will find useful. Give these tips a shot…not all at once, but one here, one there. Be patient… stick with my strategy. You’ll see positive results…especially with your cold call phone prospecting.  OK, let’s get started….with this video on why use a script.  Never “Wing It”. Always use a script. It keeps repetitions, omissions and improper sequencing out of your pitch. They spell trouble when it comes to phone prospecting. Keep It Short. Make your introduction brief and to the point. How brief? Twenty to thirty seconds! That’s all you get. So be accurate, […]

Business Automation

Confessions Of A TeleMagic Addict

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It’s true. I am addicted to TeleMagic. So what I have to say about this marvelous CRM tool is biased and perhaps one-sided. But there is no CRM product out there — regardless of cost and hype — that delivers the DIY functionality and flexibility of TeleMagic. By that I mean you control how you want to use TeleMagic. You design it to suit how you work and the unique ways you run your business and how you interact with your customers, your suppliers and your prospects. With TeleMagic the overall picture of your clients, your suppliers and your prospects enables […]