Category: Direct Response Marketing

B2B Telemarketing Follow-up

Too often Overlooked B2B Telemarketing Follow-up  Strategy To Win New Customers  Because it does not give you an immediate sale this b2b telemarketing follow-up strategy is too often overlooked. And that’s one reason this strategy works — not everyone does it. [singlepic id=3 w=320 h=240 float=right]  Voice-mail or email follow-up are OK But nothing beats […]

Outbound B2B Marketing

Outbound B2B Marketing Strategy To Win New Customers  Because it does not give you an immediate sale this outbound b2b marketing strategy is too often overlooked. And that’s one reason this strategy works — not everyone does it. [singlepic id=3 w=320 h=240 float=right]  Voice-mail or email follow-up are OK But nothing beats real-time follow-up calls […]

Cold Calling B2B Services

Cold Calling B2B Services for sales organizations in high-end or technically complex business products or services Forget mass volume cold calling b2b services. My cold calling b2b services wins you new customers with an old fashioned, me-to-you conversational style you just can’t get with traditional marketing or ad campaigns. Here’s what I can do for […]

Build Client Prospect Lists For Lead Generation Campaigns

An Effective Way You Can Build Client Prospect Lists For  Generating New Leads If you are running low on new prospects for your lead generation campaigns it’s time to pick up your phone and start making some calls. What I’m talking about is old school phone prospecting —-developing a base of well-qualified prospects interested in […]

Building high quality business databases phone prospecting

Building High Quality Business Databases By Phone Prospecting Start with introductory cold calls that qualify each prospect to determine if your business is a good fit for what they need. Make your introduction specific and brief…twenty seconds or less. Keep your call relaxed, almost informal tone. A sales script you write yourself and are comfortable using will […]

Prospecting High-end sales leads

 Forget the usual telemarketing or annoying cold calls you are used to getting.  I reach out to your prospects with meaningful, purposeful conversation…the same way you would want to interact with your customer and prospect base if you were making those calls yourself.  Prospecting High-end Sales Leads By Phone Specific To Your Market niche. […]

Direct Marketing Solutions

 Direct Marketing Solutions Without Big Ads, Flashy Mailings. Yes! It can be done!  Forget big ads and flashy mailings.  If that’s what you need for your business my direct marketing solutions are not for you. Proof. I prove what I can do for you with my direct marketing trial projects.You measure the results…then decide if you […]

Find New High-end Clients

Can You Find New High-end Clients Prospecting By Phone? How does your business find new high-end clients? With online marketing and cloud-related media making headlines, there’s a very responsive marketing platform you may have overlooked.  What I’m talking about is phone prospecting — a tested direct marketing medium for getting and keeping customers. You might call it […]

Prospecting New Clients And High Level Execs

   Prospecting New Clients & High Level Execs  When prospecting new clients they can be VP-level executives…CEOs…IT professionals…Buyers…OEM or channel sales partners. Select the new clients you want contacted. By prospecting new clients  for you I can help you execute your sales process in a more effective and consistent fashion so that you can increase […]

Introductory New Client Prospecting Calls

Introductory New Client Prospecting Calls Would you  like to broaden your relationship with customers and potential customers via phone based introductory new client prospecting calls that enhances the perception of your business while driving revenue and boosting sales in ways you can track and measure? Consider a new client prospecting test with me personally prospecting for you. […]

Marketing Direct High-end Prospecting

 What makes Marketing Direct High-end Prospecting  effective? First of all, it’s a tested  process that eliminates completely the stigma of old way telemarketing and how cold calls are received.  How I contact your prospects is low key…one-to-one and not at all like you’d expect from cold call prospecting. This approach makes your prospects open to learning […]

Slow But Sure Strategy To Win New Customers 

Slow But Sure Strategy To Win New Customers Because it takes time and does not give you an immediate sale this process is too often overlooked. And that’s one reason this strategy works — not everyone does it.  Voice-mail or email follow-up are OK But nothing beats real-time follow-up calls for engaging your prospect in one-to-one […]

Getting Appointments By Phone Prospecting

Getting Appointments Phone Prospecting Getting appointments by phone prospecting to senior-level decision makers and influencers on the first call is rare. An enlightened prospect can use the Internet to learn about your competitors and all the easily available options to what you are selling.  Regardless of whether you outsource your appointment setting or do it yourself, […]

Developing Good Quality B2B Databases

Need Good Quality B2B Databases for Effective Lead Generation?               Finding good quality B2B databases for the level of decision makers in the industries you target is no easy task. Business list companies you can try. But no matter where you purchase your list you’ll end up cleaning it yourself. […]

Marketing Direct Video Brochures

 Marketing Direct Video Brochures       Click “Full Screen” To Enlarge Welcome To Marketing Direct gives you introduction to my Marketing Direct services plus link to testimonials. You can download this brochure and share with your sales team.                                    […]

Outside Sales Cold Calling Explained

This tested process for outside sales cold calling is not one-call telemarketing. But it works.  See for yourself with a modest trial project.  You pick prospects you want developed VP-level executives…CEOs…IT execs…Buyers… OEM or Channel Sales Partners Prospects you’ve met at trade shows Customers who have drifted away Subscribers to your newsletters or webcasts.  I […]

Contacting C-Level executives

 Contacting C-level executives by personalized custom phone prospecting  A  tested & versatile direct marketing process  I do your c-level hunting plus warm-cold calling & pre-sales qualifying with lead management & lead scoring with REAL-TIME follow-up calls for you.  Read More  What my custom phone prospecting can do for you is give you a methodical […]

Marketing Direct Custom Phone Prospecting Explained

First of all, it’s a tested  process that eliminates the stigma of old way telemarketing and how cold calls are received.  Forget old way telemarketing.   How I contact your prospects is low key…one-to-one and not at all like you’d expect from cold call prospecting. This approach makes your prospects open to learning more about what […]

Direct Response Ad Lessons

My direct response ad in The Wall Street Journal is so simple you might call it boring.

Cold Call New Business Explained

 How To Cold Call New Business  The secret is a personal touch that engages your prospects —- getting them to interact with you one-to-one so they trust doing business with you. Also, new business cold calling is a form of direct marketing.[singlepic id=74 w=170 h=90 float=right] And building a highly targeted database is the key to […]

Small Business B2B Direct Marketing Expalined

 Small Business B2B Direct Marketing Without Big Ads, Flashing Mailings. Yes! It can be done!  Forget big ads and flashy mailings.  If that’s what you need for your business my small business B2B direct marketing is not for you. Proof. I prove what I can do for you with my small business direct marketing trial projects.You measure […]

Small Business Marketing Direct Services Explained

  Small Business Direct Marketing Explained  Forget big ads and flashy mailings.  If that’s what you need for your business my small business direct marketing is not for you. Proof. I prove what I can do for you with my small business direct marketing trial projects.You measure the results…then decide if you want to expand your test. […]

Best Sales and Marketing Ideas

Best Sales and Marketing Ideas From An Advertising Genius Delivered direct to your in box Claude C. Hopkins was an advertising genius who lived almost a century ago. Although he was the highest paid copywriter of his day, he was more than just a great ad writer. What Hopkins Did For Advertising…and what his best sales […]

Effective Cold call direct marketing strategy

With this cold call direct marketing strategy I could promise you easy success. But I won’t. You’ll need patience and lots of persistence. But your rewards will be worth your effort. You’ll have the ability to “make things happen” — to control your business development process more effectively and on your own terms. Developing Quality […]

Marketing Direct Small Business Marketing Ideas

Try These Tested Marketing Direct Small Business Marketing Ideas  No hype or fluff. Forget big ads, flashy mailings, corporate jingles. If that’s what you need for your business my small business marketing ideas are not for you. Proof. I prove what I can do for you with small trial projects.You measure the results…then decide if you want […]

Small Business Marketing Services

 Small Business Marketing Services Explained No hype or fluff. Forget big ads, flashy mailings, corporate jingles. If that’s what you need for your business my small business marketing services are not for you. Proof. I prove what I can do for you with small trial projects.You measure the results…then decide if you want to expand your […]

Marketing Direct Strategy

  Small Business Marketing Direct Strategy Explained No hype or fluff. Forget big ads, flashy mailings, corporate jingles. If that’s what you need for your business my marketing direct strategy is not for you. Proof. I prove what I can do for you with small trial projects.You measure the results…then decide if you want to expand […]

Small Business Direct Marketing Services

Forget big ads and flashy mailings. If that’s what you need for your business my small business direct marketing services are not for you.

Successful Business Development Prospecting Technique

 Why sales managers overlook this successful business development prospecting technique Be it small firm or large multinational— most sales managers get promoted because they did a good job in business development. While sales skills vary, when it comes to translating those skills into making their sales team succeed the managers follow pretty much the same […]

Marketing Direct Phone Prospecting Trial Project

If your market is high-end B2B and you need to connect with key execs to make your sale I can help you get in the door …make your sale… and get more customers.Pick any market or prospect group you want to reach out to.