Category: Direct Response Marketing

Marketing Direct Custom Phone Prospecting Explained

 What makes my Marketing Direct Custom Phone Prospecting so effective? First of all, it’s a tested  process that eliminates the stigma of old way telemarketing and how cold calls are received.  Forget old way telemarketing.   How I contact your prospects is low key…one-to-one and not at all like you’d expect from cold call prospecting. […]

Direct Response Ad Lessons

My direct response ad in The Wall Street Journal is so simple you might call it boring.

Cold Call New Business Explained

How To Cold Call New Business  The secret is a personal touch that engages your prospects —- getting them to interact with you one-to-one so they trust doing business with you. Also, new business cold calling is a form of direct marketing. And building a highly targeted database is the key to any successful direct marketing campaign. […]

Small Business B2B Direct Marketing Expalined

 Small Business B2B Direct Marketing Without Big Ads, Flashing Mailings. Yes! It can be done!  Forget big ads and flashy mailings.  If that’s what you need for your business my small business B2B direct marketing is not for you. Proof. I prove what I can do for you with my small business direct marketing trial projects.You measure […]

Small Business Marketing Direct Services Explained

 Small Business Direct Marketing Explained  Forget big ads and flashy mailings.  If that’s what you need for your business my small business direct marketing is not for you. Proof. I prove what I can do for you with my small business direct marketing trial projects.You measure the results…then decide if you want to expand your test. My […]

Best Sales and Marketing Ideas

Best Sales and Marketing Ideas From An Advertising Genius Delivered direct to your in box Claude C. Hopkins was an advertising genius who lived almost a century ago. Although he was the highest paid copywriter of his day, he was more than just a great ad writer. What Hopkins Did For Advertising…and what his best sales […]

Marketing Direct Small Business Marketing Ideas

Try These Tested Marketing Direct Small Business Marketing Ideas  No hype or fluff. Forget big ads, flashy mailings, corporate jingles. If that’s what you need for your business my small business marketing ideas are not for you. Proof. I prove what I can do for you with small trial projects.You measure the results…then decide if you want […]

Small Business Marketing Services

 Small Business Marketing Services Explained No hype or fluff. Forget big ads, flashy mailings, corporate jingles. If that’s what you need for your business my small business marketing services are not for you. Proof. I prove what I can do for you with small trial projects.You measure the results…then decide if you want to expand your […]

Marketing Direct Strategy

 Small Business Marketing Direct Strategy Explained No hype or fluff. Forget big ads, flashy mailings, corporate jingles. If that’s what you need for your business my marketing direct strategy is not for you. Proof. I prove what I can do for you with small trial projects.You measure the results…then decide if you want to expand your […]

Small Business Direct Marketing Services

Forget big ads and flashy mailings. If that’s what you need for your business my small business direct marketing services are not for you.

Successful Business Development Prospecting Technique

 Why sales managers overlook this successful business development prospecting technique Be it small firm or large multinational— most sales managers get promoted because they did a good job in business development. While sales skills vary, when it comes to translating those skills into making their sales team succeed the managers follow pretty much the same […]

Marketing Direct Phone Prospecting Trial Project

If your market is high-end B2B and you need to connect with key execs to make your sale I can help you get in the door …make your sale… and get more customers.Pick any market or prospect group you want to reach out to.

Effective Phone Prospecting Is A Form Of Successful Direct Marketing

  Effective phone prospecting is a form of successful direct marketing. And key to your successful direct marketing is your pre-sales marketing process. This is where I can help you get in the door, make your sale and get more customers. A tested and repeatable direct marketing process I do your hunting plus warm-cold calling & pre-sales […]

TeleMagic Business Automation CRM

TeleMagic Business Automation CRM Designed Specifically For Small Business Come down from the business automation sales cloud. Business automation is supposed to make your work easier! But cloud-based business automation has gotten so complicated — and expensive!— it’s not worth the trouble for most small business owners. Plus, you are constantly on hold for tech […]

Tips For More Profitable Selling

Tests are important and help us understand our customers. Good selling is based on good testing. These wise words from Scientific Advertising.

Advertising Mistakes

Avoid Common Advertising Mistakes Paying too much for advertising or marketing that looks good but flops? Here’s tested tips from the trenches to help you avoid these expensive advertising mistakes. Everyone’s An Expert  “…most national advertising is done without justification. It is merely presumed to pay. A little test might show a way to multiply […]

Effective Lead Qualification Process For High-End B2B Sales

Do Your Sales Reps Have An Effective Lead Qualification Process?

Effective Sales Lead Engagement

Are Your Sales Reps Too Busy For Effective Sales Lead Engagement? Making calls at lunch or between sales appointments is the sales lead engagement process that’s all too common with today’s sales reps. At best this hit-or-miss process reaches only a small fraction of your best sales prospects. My system of real-time follow-up calls gives […]

Cold Call Follow-up

Cold Call Follow-up Process  Effective cold call follow-up is a process. A method I favor is real-time follow-up calls. It’s simple and easy to manage because you can do it on your own time. But how to do it. Where to begin? Start with introductory cold calls that qualify each prospect to determine if your business […]

Lead Generation Strategies B2B

With on-line and social media marketing making headlines, effective lead generation strategies B2B you may have overlooked are B2B cold call list building.

Lead Generation Development Sales Process

Lead Generation Development by phone marketing is a form of direct marketing. Tested and proven effective way to develop new business and reach new markets.

Generating Qualified B2B Sales Leads

Tested B2B sales process for generating qualified B2B sales leads by over-the-phone sales prospecting. Simple and easy to manage but highly effective.

Acquiring New Business Prospects

Acquiring new business prospects by using over-the-phone sales prospecting lead generation process. Simple tested system for getting new customers.

Lead Generation Prospecting Strategy

You’ll be surprised how painless (and profitable!) this B2B lead generation prospecting strategy is when you approach it the right way. Seven tested tips.

Overlooked B2B New Client Development Strategy

B2B new client development tips to generate sales leads and convert these leads into becoming your customers. Overlooked but highly effective for B2B sales.

B2B Lead Generation Prospecting

B2B lead generation prospecting by phone is a practical and tested way to get new customers and keep your existing customers from drifting away.

Lead Generation Cold Call Prospecting

Making your lead generation cold call prospecting more efficient without mass volume telemarketing is what my high end lead generation service is all about.

B2B New Business Development Prospecting

High-End B2B New Business Development By Over-the-Phone Sales Prospecting How effective is your B2B new business development prospecting? Making your business development process more efficient without mass volume telemarketing is what my service is all about. I develop relationships for you with key prospects in the markets and companies you want to reach Watch this Sales Prospecting Video. […]

B2B New Customer Development Prospecting

How effective is your B2B new customer development prospecting? Making your business development process more efficient without mass volume telemarketing is what my service is all about.

Business Lead Generation Prospecting

My business lead generation prospecting is for sales organizations in high-end or technically complex business products or services.