Archive for

Please enjoy the following posts. We're pretty proud if them.

Tested Direct Marketing Services Explained

Thank you for your interest in possibly working together. To help you determine if I’m a good fit for what you need I’ll give you a detailed summary of my marketing direct services.

Quick Success Lessons

Here’s something worth learning from the highest paid copywriter of his day, He is the man who invented sampling…risk-free trials…money-back guarantees…market testing and other breakthrough direct marketing techniques.

Strange Times

Are You Finding This True With Your Business?   Just about everyone I talk to these days says the same thing: Business is slow and companies big and small holding off making decisions.   Are you in agreement? If not. Count your blessings.   No need to read further.   But for the rest of us […]

Tested Marketing Direct Phone Prospecting Process Explained

<span data-mce-type=”bookmark” style=”display: inline-block; width: 0px; overflow: hidden; line-height: 0;” class=”mce_SELRES_start”></span><span data-mce-type=”bookmark” style=”display: inline-block; width: 0px; overflow: hidden; line-height: 0;” class=”mce_SELRES_start”></span>  Process for Effective High-End Phone Prospecting FIRST PHASE: Introductory warm-cold calls to find high-end prospects worth pursuing. I work the phones. Weak prospects noted. Stronger candidates flagged for follow-up. SECOND PHASE: Best prospects are developed and […]

Marketing Direct Trial Project

Keep & Get More Customers Marketing Direct  Test A High-end Phone Prospecting Trial Project You pick high-end prospects you want developed…any market. VP-level executives…CEOs…IT execs…Buyers…OEM or Channel Sales Partners…System Integrators, etc. etc. Prospects you’ve met at trade shows…Customers who have drifted away…Subscribers to your newsletters or webcasts.  I give you full notes & clear records […]

Effective Phone Prospecting Explained

A series of personalized customer experience engagements that contradicts every idea you’ve had about telemarketing. Phase One:  Introductory warm-cold calls to find prospects worth pursuing. NOTE: I do your hunting plus warm-cold calling & pre-sales qualifying with lead management & lead scoring with REAL-TIME follow-up calls for you. Phase Two:  Best prospects are nurtured by routine […]